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7 Smart Business Ideas

Tech implementation consultancy

Are you an expert in all things IT? Do your friends come to you when their computers breakdown or their networks are compromised? Well, tech consultations might just be the line of work for you.

Huge strides are being made in technology, whether it’s in the realm of AI and machine learning, or big data analytics. And you can bet that means companies large and small will be looking to integrate new tech with their business operations.

Freelance copywriter

Do you consider yourself a wordsmith? Setting yourself up as a freelance copywriter could prove to be a lucrative side-hustle … or maybe even a full time job.

Companies will pay big time for someone who can write clean copy, whether its for advertisements, websites or blogs. Some will even pay you for your editing services.

Social media consulting

Sure, there are plenty of businesses offering social media consulting services, but you can stand out from the crowd by focusing primarily on networks that are still gathering steam with businesses. Facebook and Twitter are still the top networks, but businesses tend to struggle the most with platforms like Instagram, Pinterest, Tumblr and Snapchat. All of these platforms have huge audiences but many businesses don’t realize how big they really are, how effective they can be and how to make them work for their niche. Periscope, Twitter’s live-streaming app, has more than 10 million active accounts, for example, and Snapchat has more than 100 million users, according to The Verge. Tumblr and Instagram have more than 400 million users, and Pinterest has over 100 million.

Healthy fast food

If you’ve ever dreamed of opening a restaurant or a food truck, this just might be the time to do it. JWTIntelligence’s report noted that millennials are more health-conscious than ever, and “guilt-free” takeout food will become an increasingly popular culinary trend. Consumers are looking for competitive pricing on local, seasonal dishes that they can take on-the-go with them.

Healthcare consulting

There has never been a greater need for a people who can understand and navigate the complicated world of healthcare. As changes continue to roll out under the Affordable Care Act and as users try to navigate the complex system of enrolling for insurance, people who can help make the transition easier will be in great demand. A healthcare consultant needs to have a background in healthcare and insurance, but doesn’t need a fancy office or a big staff.

Crowdfunding consulting

Crowdfunding lets groups of people pool their contributions to invest in startups. With the concept still in its infancy in the United States, entrepreneurs need help finding the best way to tap into this new source of investors.

Crowdfunding consultant Victoria Westcott said she helps others understand the practice and raise more money by helping plan, strategize and run campaigns to attract new backers.

“The fact is, crowdfunding is not quite fundraising and it’s not quite pre-selling either,” Westcott told Business News Daily. “Crowdfunding is a whole new thing.”

Multicultural marketing expert

All businesses are looking for new ways to connect with their customers, but many are missing the mark when it comes to connecting with minorities. Research from direct advertising firm AccurateLeads found that marketers who don’t target minorities are losing out on a $3 trillion market.

The study shows many companies fail at reaching minority customers because they don’t take the time to know that audience. To reach those targeted shoppers, businesses must recognize the places where the consumer resides and design a specific message not just for one ethnicity, but for cultures among those segments.